Southeast Michigan’s Tile & Stone Works adds Spanish Manufacturer The Roca Tile Group to its Ceramic and Porcelain Tile Products Offering


Utica, MI (PRWEB) March 9, 2010

Tile & Stone Works has again expanded its offering of ceramic and porcelain tile products by teaming up with the Spanish tile manufacturing firm The Roca Tile Group. The Roca Tile Group is an off-spring of the Roca family. The family brings over 90 years of experience in how to do things right. Roca?s history is synonymous with guaranteed performance and trust. The family-owned Spanish company has created an international business network spanning more than 80 countries including operating 45 factories in 18 different countries.

The Roca Tile Group’s four well known and highly respected international brand’s Incepa, Laufen, Roca, and The United States Ceramic Tile Company will compliment Tile & Stone Work’s current offering with high quality residential, commercial, and Green tile products. Roca’s broad product spectrum and strong inventory and logistics capabilities will further strengthen Tile & Stone Works rising position as a direct supplier in the Michigan market of ceramic and porcelain tile products and installation materials.

“Tile & Stone Works is more than just a ceramic tile flooring store,” says general manager and owner Matt Scarsella. “We are bringing high quality ceramic and porcelain tile products at an incredible value direct to the consuming public by partnering with manufacturers like The Roca Tile Group. Indeed, the days when you had to know someone in the business to even buy ceramic tile products are quickly coming to an end. There is an incredible amount of product out there but only a few reputable and well established manufacturers like The Roca Tile Group. We are extremely happy and proud to represent and market The Roca Tile Group’s products.”

With all of the big box home improvement stores and internet flooring companies selling hard surfaces consumers have many more options today than they did just a few years ago. Many of these sources sell much more than hard surfaces and lack the expertise and product variety to properly guide consumers through the highly technical selection and design phase. Competition today is fierce and Tile & Stone Works’ expert design staff and roots as a large scale installation contractor give them an advantage in the market.

Tile & Stone Works is a wholesale and retail supplier of hardwood flooring, ceramic, porcelain, glass, metal, and natural stone tile and installation materials. The company is also an importer, fabricator, and installer of granite and solid surface countertops and other cut-to-size slab materials. They have found success in a niche working directly with the public consumer and a select group of installation contractors, builders, architects, and designers in an industry and market traditionally dominated by large multi-state wholesale distributors.

Compañía Roca Radiadores, S.A. was founded in 1917 by the Roca brothers who originally manufactured cast-iron radiators. The company quickly dominated the market and the founders initiated expansion programs to widen the product range.

Roca stormed the bathroom decoration market in 1925 with the introduction of the first cast-iron baths, and in 1936 with the launch of sanitary-ware fixtures. The Roca brothers possessed savvy instinct to diversify products, leading them to enter the air conditioning market in 1963.

In 1980, Roca began producing wall and floor ceramic tiles. The ceramic plant located near Castellón, Spain was built in 1998 and was the most advanced in the ceramic tile sector. In 1999, Roca opened the first fully automatic warehouse in the ceramic industry in Spain.

With almost a century of history, today, The Roca Tile Group is a world-wide leader in manufacturing, distributing and marketing of high-quality ceramic and porcelain tile under four brands Roca, Laufen, United States Ceramic Tile, and Incepa. The product range offers solutions for all types of uses, from the rustic elements to the high resistance floor tiles, covering single colors, marble, decorated tiles and complements.

Roca’s precision processes guarantee the highest level of quality. Roca tile is designed for optimum wear resistance, retention of glazes and decorative effects, color fastness, precision in formats, and perfect flatness in every single item produced.

Roca has warehouses in Carson, CA, Miami, FL, Houston, TX, Suffolk, VA, and Chicago, IL. In addition, Roca also has 3 Corporate Showrooms in the U.S. located in Carson, CA, Miami, FL, and Chicago, IL.

More Ceramic Tile Flooring Press Releases